Dailymotion to Leverage First-Party Data in Programmatic Effort

Online video giant Dailymotion is aiming to expand further in the programmatic field with new data projects in 2014, says Roland Hamilton, Managing Director North America for DailyMotion, in this interview with Ashley J. Swartz at the recent Beet.TV executive retreat in Vieques, Puerto Rico. Already, the company has been growing its audience buying offering since 2012, both in the U.S. […]