Agenda: Beet.TV Identity Forum

Presented by

at Viacom

8:30 – 9:30
Networking Breakfast

9:30 – 9:35
Level Setting Identity, an Introduction
Ashley Swartz, Furious Corp.

9:35 – 9:55
The Road to Identity: Making it Real
Tim Jenkins, CEO 4INFO
Walt Horstman, SVP/GM, Advanced Advertising TiVo
Moderated by Ashley Swartz

9:55 – 10:05
What Programmers Want:
Gabe Bevilacqua, SVP, Product Management, Advanced Advertising, Viacom
Moderated by Howard Shimmel

10:05 – 10:25
Identity and Understanding Performance in Cross Screen World
Daniel Aversano , SVP, Ad Innovation & Programmatic Solutions, Turner
Dan Rosenfeld, VP, Research, Xandr
Moderated by Howard Shimmel

10:25 – 10:30
Audience interaction lead by Ashley Swartz

10:30 – 10:50
Networking Break

10:50 – 11:10
What Buyers Want: What’s Next
Tanwir Danish, Head Data & Analytics Platforms NA, GroupM
Erin Matts, CEO Hearts & Science, U.S. Omnicom Media Group
Moderated by Matt Prohaska

11:15 – 11:40
Making Identity a Reality in a Multi-Screen World
Carol Hinnant, EVP, National Networks, Comscore
Matthew Krepsik, Global Head of Analytics, Nielsen
Bob Ivins, Chief Data Officer, NCC Media
Moderated by Matt Prohaska

11:40 – noon
Audience Interaction lead by Ashley Swartz & Howard Shimmel

noon – 1:00
Lunch

Location:

Viacom, 1515 Broadway (Map)

Event page:

http://www.beet.tv/ID

By invitation only. To request an invite, contact info@beet.tv