March 5, 2019, Hosted by Viacom
SVP, Ad Innovation & Programmatic Solutions, Turner
SVP, Product Management,
Advanced Advertising, Viacom
Head Data & Analytics Platforms NA, GroupM
EVP, National Networks, Comscore
SVP/GM, Advanced Advertising TiVo
Chief Data Officer, NCC Media
Global Head of Analytics, Nielsen
CEO, Hearts & Science U.S. Omnicom Media Group
VP, Research, Xandr
and Matt Prohaska.
With individuals consuming premium video across screens, programmers, distributors and advertisers are tasked with reaching those consumers and counting them wherever they watch, in a privacy compliant manner. The notion of “identity” is emerging as an essential element in the growth of advanced TV.
A group of 10 industry leaders will explore this topic in a half-day interactive program with a small, invitation-only audience of under 100.
The sessions will explore how the premium video industry can integrate “identity,” and more broadly activate relevant offline data, into planning, measurement and in understanding performance.
Speakers will include agency executives, marketers, programmers, distributors and technology providers. The entire program will be produced for video and published on Beet.TV
For more information or to request an invitation, contact: Andy Plesser firstname.lastname@example.org