Election 2016: The Future of Political Advertising Is Now, presented by OpenX

The power of data, the sophistication of programmatic buying, the ubiquity of digital video – and the new, highly accurate performance tools for advertisers, will be among the topics of a half-day Beet.TV leadership summit in Washington, D.C. on September 7.

The event will include executives from political media agencies and campaigns from both sides of the aisle – along with a range of publishers including the Drudge Report and The Washington Post – participating in a range of panels and fireside chats.

The entire program is being produced as a video series for Beet.TV. Beet.TV will publish the videos and widely syndicate them via The Huffington Post, Reuters and on social media including Facebook, LinkedIn and Twitter.

Speakers:

Carol Davidsen, VP, Political Technology, comScore

Matthew Dybwad, Head of Politics & Public Affairs, TubeMogul

Mark Failla, Director, Political Ad Sales, D2 (AT&T/DISH joint venture)

Mark Jablonowski, Chief Technology Officer, DSPolitical

Jordan Lieberman, Politics and Public Affairs Lead, Audience Partners

Zac Moffatt, Co-Founder, Targeted Victory

Susan Parker, VP, Digital Revenue & Analytics, Hearst

Andy Plesser, Executive Producer, Beet.TV

Matt Prohaska, CEO & Principal, Prohaska Consulting

Erik A. Requidan, VP Programmatic, Intermarkets (for Drudge Report)

Jeff Sutton, ‎Vice President of Audience Targeting, Programmatic and Data Strategies, Advance Local

Jason Tollestrup, Director, Programmatic Advertising & Business Intelligence, The Washington Post

Julie Van Ullen, VP Business Development, OpenX

Randon White, Head of Programmatic, Politico

Date:

Wednesday, September 7
Networking breakfast from 8:00- 9:00, followed by sessions ending at noon

Location:
The W Washington, 515 15th Street, NW
(Map)

To request an inviation, contact Katy Charles katy@beet.tv

This event is presented by:

open-x

with

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