Twitter Acquires Social TV Tracking Service Trendrr

Twitter acquired social TV tracking service Trendrr for an undisclosed amount. The deal brings Trendrr’s analytics in house and follows on the heels of Twitter’s acquisition of Bluefin Labs earlier this year, also a social TV tracking service. Trendrr analyzes real-time conversations about TV shows. Real-time chatter about TV shows has been growing rapidly in the […]