Rodale
Hearst Digital’s Troy Young On The ‘New Realities’ Of Understanding Consumers, Creating Audiences
PALM SPRINGS, Calif – After acquiring greater scale by purchasing Rodale’s global content business, Hearst still has to compete in an era when “everyone’s a content publisher” and some digital platforms are easier for advertisers to engage with than others. It’s against this backdrop that Troy Young, Global President, Hearst Digital Media, views the ever-evolving […]