PyeongChang Winter Games
NBCUniversal Will Trim Original Primetime Programming Ad Clutter By 20% This Fall
Declaring that “less is more” when it comes to the television viewing experience, NBCUniversal says it’s cutting advertising clutter by 20% in original, primetime programming and 10% across the portfolio starting this fall. In addition, the media giant is launching a new, 60-second, contextually programmed PRIME POD in the first or last break of a […]