Digital Full Episodes A Draw in Upfront, NBCU’s Naylor Says

NEW YORK — The biggest draw in digital video during the upfronts was for content in full-episode players, says Peter Naylor, EVP Digital Media Sales at NBC Universal during an interview with Ashley J Swartz, CEO and Co-founder of Furious Minds for Beet.TV. “We didn’t do a lot of short form because I don’t think there is a […]