dainel slotwiner
Reach And Creative Drive Ad ROI: Facebook’s Slotwiner
It made $28.6bn from advertising last year alone – clearly that business works for Facebook. But what advertising works for Facebook’s customers? That is a question Facebook advertising research director Daniel Slotwiner has been asking himself lately. Speaking at a Beet.TV leadership summit, he pondered: “How do you measure the value of video?” “We’re thinking […]