‘The New Channel Surfing’: VIZIO’s Vision to Enhance User Experience and Reshape Advertising

CANNES — Can UI lead to ROI? Adam Bergman thinks so. In this video interview with Beet.TV, Bergman, VIZIO’s Group VP, Advertising & Data Sales, says he wants a fresh approach to the user experience and advertising model. His vision is centered on transforming the way users search and discover content and encouraging advertisers to … Continue reading ‘The New Channel Surfing’: VIZIO’s Vision to Enhance User Experience and Reshape Advertising