Rishad Tobaccowala: The Advertising Value Exchange “Sucks” for Consumers
TV consumers are getting a very bad deal. But digital consumers are getting exploited. Those were some of the takeaway from Rishad Tobaccowala, senior advisor Publicis, when he was asked about the state of the seemingly implicit value exchange between people are getting brands. “It isn’t as fair and as even as people anticipated,” he … Continue reading Rishad Tobaccowala: The Advertising Value Exchange “Sucks” for Consumers
Copy and paste this URL into your WordPress site to embed
Copy and paste this code into your site to embed