To Fight SVOD, The TV Experience Must Respect Viewers: Infillion’s Baker

SAN JUAN, Puerto Rico – Despite years of speculation, it remains true that the ad load on Netflix is, well, zero. For ad-supported TV and video services — whether they are traditional or new AVODs — that represents a problem. But Lauri Baker, SVP, Strategic Partnerships, Infillion, thinks she has the solution. It is called … Continue reading To Fight SVOD, The TV Experience Must Respect Viewers: Infillion’s Baker