The session will be a deep dive into the dynamics of buy side and sell side of the video programmatic advertising world. As both sides are getting more in synch, what is next for advertisers and publishers. How will cross-platform programmatic evolve. What is this impact of increasingly sophisticated DSP’s and DMP. How is data driving the industry. What are some of the pressing issues around transparency and viewability. The event will be a series of 10 minute on-stage interviews.
Event Program:
*David J. Moore, Chairman of Xaxis and President of WPP Digital, interviewed by Scott Ferber, CEO of Videology
*Dan Young, International Yield and Programmatic Director, The Weather Company
Interviewed by Scott Ferber
*Richard Joyce, Senior Analyst, Forrester Research, Interviewed by Ashley J. Swartz, CEO, Furious Minds
*Alex Merwin, VP, Programmatic & Business Analytics, SpotXchange, interviewed by Ashley J. Swartz
*Todd Tran, MD, Europe, Nexage, Interviewed by Ashley J. Swartz
*Jana Eisenstein, SVP, Videology, interviewed by Ashley J. Swartz
Wednesday, September 10, from 4:00 5:00 Registered attendees welcome
Videology Stand: Hall 7 CO61 DO68
For information, contact info(at)beet.tv
