Acxiom IPG’s Donovan: Travel Commerce Takes Flight With Personalized Data

We all know commerce media is soaring – but, with an airline propelling the trend, now it’s really taking off. Kinective Media by United Airlines aims to help brands reach consumers at key moments throughout their journey, from booking to destination. In this video interview with Beet.TV, Elizabeth Donovan, SVP, global head of commerce & … Continue reading Acxiom IPG’s Donovan: Travel Commerce Takes Flight With Personalized Data