Make TV Easy Again: GroupM’s Camara Tries To Solve Ad-Buying ‘Nightmare’

LONDON, UK — Ana Camara doesn’t want business to get stuck in the past. But she¬†does want to turn the clock back to a time when buying TV ads was more straightforward. As senior director, global investment, GroupM, Camara is sitting atop the ad budgets of multi-national brands who are clients of the world’s biggest-spending … Continue reading Make TV Easy Again: GroupM’s Camara Tries To Solve Ad-Buying ‘Nightmare’