Beyond Point Solutions: Mediaocean’s Gupta Targets Three-Layered TV Ad Efficiency

LOS ANGELES — When you already facilitate a gargantuan chunk of media spending, any improvements you make to the platform could yield huge results. That is the place at which Mediaocean finds itself. In this video interview with Beet.TV,¬†Anupam Gupta, Chief Product Officer, Mediaocean, explains the areas his company is focused on improving for 2022. … Continue reading Beyond Point Solutions: Mediaocean’s Gupta Targets Three-Layered TV Ad Efficiency