Pandemic Will Hobble Publishers & Bolster Platforms, Sorrell Says

VIA BEETCAM — The pandemic could be good for already-powerful tech platforms with ambitions on further solidifying their power in advertising sales. That is the view of one of the world’s leading ad agency leaders, who has long wrestled against the influence exerted by tech giants. In this interview with Beet.TV, Sir Martin Sorrell says … Continue reading Pandemic Will Hobble Publishers & Bolster Platforms, Sorrell Says