Ooyala, the Mountain View, California based online video platform services company, has introduced a new set of reporting and analytics tools including highly localized reporting.

Last month at Streaming Media East, we caught up with co-founder Bismarck Lepe for this update on developments with the iPad and HTML5.

Also on this page, we have posted a corporate video from Ooyala that explains the new tracking tools.

For an overview on the new analytics offering at Ooyala, check out this report on NewTeeVee by  Ryan Lawler.

Andy Plesser, Managing Editor

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