Mashable Intros Social Ad Platform with Digitas & Vayner

CANNES — Mashable rolled out a new service for advertisers to boost their social lift across the news site and has signed up DigitasLBi and VaynerMedia as the first partners, says Stacy Martinet, Chief Marketing Officer at Mashable during an interview with Beet.TV. Dubbed Mashable Lift for Brand Partners, the self-service platform helps brands bring their social […]