Specific Media
MySpace is Alive and Well and Powering Targeted Advertising
LAS VEGAS – Far from being dead, MySpace has enormous monthly user traffic, mostly from users accessing archived photos, and that data is one of the major sources driving an “exploding” digital advertising buying platform for ad tech conglomerate Viant, says Tim Vanderhook, CEO, in this interview with Beet.TV at CES earlier this month. Vanderhook […]