‘ShareThis’ Founder: Real-Time Key To Social Marketing

We’re hearing a lot about “real-time” marketing. But, beyond the hype, it’s not all about dunking in the dark. “You have to be really in real-time,” says Tim Schigel, founder of ShareThis, whose near-ubiquitous green button lets users share content through umpteen online services. “People are interested a given topic maybe for just a few […]