Mobiles Are Now Subscribers’ TVs & DVRs: Comcast’s Strauss

In the age of smart glass everywhere, what’s the difference between a TV and a phone anymore? Comcast Cable wants to give its subscribers value by offering them content from their home TV on devices out of home. In this video interview, the company’s video services SVP and GM Matt Strauss tells Beet.TV how the […]

 
 

Canoe Catches A Wave After VOD Ad Pivot

SAN FRANCISCO — Once conceived as an ambitious cable industry effort to insert ads in interactive TV, Canoe Ventures says it is now making headway after pivoting from its original goal. The venture flipped three years ago to help TV content owners benefit from ad sales in their own content when it is hosted on cable operators’ […]

 
 

Rovi’s DTA Guide Gives Cable Customers A Taste Of Digital

LOS ANGELES — Subscribers to smaller US cable TV services may now get some of the basic interactive features of modern digital TV platforms, after TV tech firm Rovi signed a deal with the NCTC, a cooperative of nearly 1,000 cable operators. The deal sees Rovi’s DTA Guide, an electronic program guide software, get added […]