Brightcove is Driving High Ad Value from the Cloud with New Service, CEO Mendels explains

By on 05/12/2014 8:03 AM @beet_tv

With its acquisition earlier this year of Unicorn Media, Brightcove has expanded its video services offering to the advertising space with its cloud-based ad insertion tool. With the recent introduction, customers are finding increased monetization rates of 30 percent, says David Mendels, CEO, in this interview with Beet.TV

He also talks about the launch of the Brightcove Gallery, a solution for customers to create video destinations.

We interviewed him last week at the Brightcove PLAY customer conference in Manhattan.   The company is holding its next customer event in London tomorrow.

 

 

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