LAS VEGAS – Adobe has two new customers for its Adobe Primetime digital video delivery and ad decisioning platform: Major League Baseball and the World Wrestling Entertainment (WWE), says Campbell Foster, Director of Marketing for Adobe Primetime in this video interview with Beet.TV
For the MLB, Adobe is powering the desktop player and the Xbox.
We interviewed Foster at the NAB Show where the company made this and other announcements. Here is the company’s full announcement.
Disclosure: Adobe Primetime is sponsoring Beet.TV’s coverage of the NAB Show.
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