Moving beyond a Web video portal, many of video services company Kaltura’s media customers are creating full-blown, highly transactional video sites — destinations CEO Ron Yekutiel refers to as a sort of “Hulu or Netflix” in-a-box. For media companies, the move to these sophisticated platforms can “cut out the middleman” and allow content owners to connect directly with their consumers, he says in this interview with Beet.TV
We spoke to him at the conclusion of the Kaltura’s two-day customer conference at Manhattan’s Chelsea Piers. The conference had 600 attendees from media, academic and enterprise customers.
Disclosure: Beet.TV covered the event as part of a sponsorship arrangement.