NBC News, which has registered success in creating microsites around specific shows, including the Today Show, will be expanding the number of microsites, says Vivian Schiller, Chief Digital Officer, in this interview with New York Times reporter Brian Stelter on stage at the Beet.TV Leadership webcast.
Schiller joined NBC earlier this summer. She had previously been CEO of NPR and, before, general manager of the NYTimes.com.
You can watch the entire two-hour Webcast here.
Posted on 08/24/2011 at 4:28 PM by Andy Plesser