Tuesday, September 15, 2009
Brightcove, thePlatform Look to Partner Programs for Growth and Expansion
Partnerships are all the rage in the new media business. Online video technology companies, in fact, are betting on alliances with other like-minded firms to help grow business and win new customers.
This week's episode of the New Media Minute looks in depth at the new partners that both Brightcove and thePlatform have brought on board and what these deals signify for the future of online video.
Daisy Whitney, Senior Producer
Editor's Note: Daisy's New Media Minute is produced and sponsored separately from Beet.TV. We are pleased to publish her segment regularly here. AP
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