CNN’s iReport Registers Spike in User Submissions

Last night House Speaker Nancy Pelosi answered questions about Congress, the economy, and marijuana legalization–posed not by journalists and pundits, but by contributors to online communities iReport.com and Digg.com. The interview is one of the ways CNN is adding the “voice of real people on the ground” to their election coverage, according to CNN.com Senior Producer Lila King.

CNN’s user-generated news site iReport.com is at the center of that initiative, and voters at the convention or watching from home are sharing their reactions to the DNC with photo, video, and text. King spoke to me about iReport from Atlanta via Skype on Tuesday.

iReport, which celebrated its two-year anniversary August 20, saw most of its growth in its second year. In April 2007 iReport was propelled to center stage when a Virgina Tech grad student contributed cell phone footage of the shootings to the site, and over the last year iReport has seen a 176 percent rise in video and photo contributions and received 125,000 of its total 175,000 submissions.

Kelsey Blodget, Associate Producer

Posted on 08/28/2008 at 12:31 PM by admin

RECENT VIDEOS
AAA
Careerbuilder.com Uses Video to Unite Job Seekers and Companies

Careerbuilder.com uses video content as a tool to unite job seekers with hiring companies. Having recently begun offering video content on their mobile platform, the Chicago-based site has almost doubled their video views, says Patrick Moye, director of design, video and branding for Careerbuilder.com ...

Posted on 05/21/2013 at 2:56 PM by Katy Charles

AAA
Cars.com Planning Live Streaming with New Brightcove Solution

BOSTON – With the launch of Brightcove Video Cloud Live, Chicago-based automotive classified site Cars.com is looking to bring live video feeds to the forefront of their site in the next year, says Eric Rossi, senior producer of multimedia for Cars.com. Currently, Cars.com produces around three to ...

Posted on 05/20/2013 at 9:47 PM by Katy Charles

AAA
Wellness Video Producer Finds Bliss with Paid Model

BOSTON –  Gaiam TV,  an online video wellness producer , has is finding success using a paid subscription model. Subscribers are paying  due to the variety of highly-produced, long-form content available, says Michal Lebowitsch, product manager at Gaiam TV. After a 10-day free trial, Lebowitsch ...

Posted on 05/20/2013 at 9:32 PM by Katy Charles

AAA
Tremor’s VideoHub Unit Gets Video “Viewability” Tool Certified by MRC

Tremor Video’s VideoHub unit has gotten industry certification from the Media Ratings Council (MRC) for its viewability measurement tool, which determines the  placement of videos on Web pages, plus engagement and other metrics, the company announced today. We spoke with VideoHub general manager ...

Posted on 05/20/2013 at 9:51 AM by Andy Plesser

AAA
Video Search at a Crossroads with Increased Adoption of ‘Schema’

BOSTON – Effective video search has been limited, largely because search engines don’t index images. But things are changing with the implementation of Schema, a technology which allows video producers to “wrap” a transcript as an “object” into a video. The Schema initiative ...

Posted on 05/19/2013 at 9:42 PM by Andy Plesser

AAA
mDialog Has Dynamic Ad Insertion for Live, Linear Programming

BOSTON – mDialog, the Toront0-based video advertising technology company, has a new product to insert video advertising dynamically into live programming.  The product, launched in collaboration with Brightcove, was announced last month at NAB. Last week at the Brightcove global customer event, we spoke ...

Posted on 05/19/2013 at 9:01 PM by Andy Plesser

AAA
Forbes Ups its Native Advertising with “BrandVoice”

LONDON – With the same publishing platform used by its staff and its network of 1,000 contributors, Forbes.com is increasing branded content in the form of articles published on brands’ microsites.   The company is publishing about eight such articles a day and is expanding into branded video ...

Posted on 05/19/2013 at 3:25 PM by Andy Plesser

517559930_11.jpg
Tumblr Cozies up to Madison Avenue with Agency Program, David Karp Explains

MONACO (originally published 11/20/2012) – Tumblr, which has been a non-commerical blog platform, has announced an agency program for brands who want to share their messages in the form of “storytelling,” explains founder and CEO David Karp in this interview with Beet.TV We interviewed  him in ...

Posted on 05/19/2013 at 8:25 AM by Andy Plesser

AAA
Adaptive And Addressable: How Connected TV Could Totally Target Ads

LONDON – GroupM’s Mindshare already targets many conventional TV ads using online data – but the full internet delivery of TV advertising could unleash even greater targetability. Speaking at Beet.TV’s recent London Video Ad Strategy Summit, the group’s chief digital officer Norm ...

Posted on 05/17/2013 at 11:22 AM by Robert Andrews

AAA
Video Recommendation Engine Taboola Goes Mobile with Hearst, Time.com

BOSTON – Taboola, the video recommendation platform widely deployed on many publisher news sites, is now on mobile devices, on the apps of Time.com and several Hearst U.K. publications, says Adam Singolda, CEO, in this interview with Beet.TV We spoke with him about the growth of Taboola and the ...

Posted on 05/16/2013 at 3:20 PM by Andy Plesser

AAA
‘Joyus,’ Video-Centric Women’s Shopping Site Finds High Views-to-Sales Conversions

BOSTON – Joyus, the San Francisco-based video shopping site for women, which raised $11.5 million in a new venture round earlier this month from Time Warner and others, is finding extremely high conversion rates from video views to product sales, says co-founder Diana Williams in this interview with ...

Posted on 05/16/2013 at 12:05 PM by Andy Plesser

AAA
The Smithsonian Channel Finds an Audience on the Roku

BOSTON – Launched on Roku in October, the Smithsonian Channel is ranked among the most popular apps, attracting 2 million video views a month, says Carlos Zambrano, senior producer at Smithsonian Networks, in this this interview with Beet.TV Also in this this interview, he talks about the channel’s ...

Posted on 05/16/2013 at 10:18 AM by Andy Plesser